![Nike becomes first UK company to have Twitter campaign banned | Advertising Standards Authority | The Guardian Nike becomes first UK company to have Twitter campaign banned | Advertising Standards Authority | The Guardian](https://i.guim.co.uk/img/static/sys-images/Media/Columnists/Columnists/2012/6/19/1340119741436/Wayne-Rooney-and-Jack-Wil-008.jpg?width=465&quality=85&dpr=1&s=none)
Nike becomes first UK company to have Twitter campaign banned | Advertising Standards Authority | The Guardian
![Nike on Twitter: "Now more than ever, we are one team. #playinside #playfortheworld https://t.co/LRLhL4FwkG" / Twitter Nike on Twitter: "Now more than ever, we are one team. #playinside #playfortheworld https://t.co/LRLhL4FwkG" / Twitter](https://pbs.twimg.com/media/ETo2LIvU8AEL6dO.jpg:large)
Nike on Twitter: "Now more than ever, we are one team. #playinside #playfortheworld https://t.co/LRLhL4FwkG" / Twitter
Nike on Twitter: "Let's all be part of the change. #UntilWeAllWin https://t.co/guhAG48Wbp" / Twitter
![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53830/jadfigure7.jpg)
View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday
![Twitter 上的Nike:"@aschauer08 That is not an official Nike account. Official Nike handles can be identified by Instagram's verified seal." / Twitter Twitter 上的Nike:"@aschauer08 That is not an official Nike account. Official Nike handles can be identified by Instagram's verified seal." / Twitter](https://pbs.twimg.com/media/DlDCQ0QW4AAdnt0.jpg)
Twitter 上的Nike:"@aschauer08 That is not an official Nike account. Official Nike handles can be identified by Instagram's verified seal." / Twitter
![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53824/jadfigure1.jpg)